Indiana University Bloomington

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Masters in Sport Management

'A Conversation with Dick Enberg'

Dr. Dick Enberg, CBS Sports Broadcaster and School of HPER alum, talks with students during 'A Conversation with Dick Enberg'

Quick Links - Masters in Sport Management

Overview

The graduate sport management program was founded in 1985 in response to a growing demand for better-qualified managers and administrators in professional and amateur sport. Since then the graduate sport management program has produced more than 150 graduates who are currently employed in the fields of professional, collegiate, and amateur sport. The course work provides an interdisciplinary approach to the study of sport management intended to provide a thorough foundation in business and sport while allowing flexibility for students to explore a wide variety of opportunities within the field. The curriculum combines an internship program with a diversity of courses from the other schools at IU Bloomington.

Andrea Eagleman, alum of the IU master's  program
Andrea Eagleman, alum of the IU master's program.

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Degree Requirements

Master of Science in Kinesiology
Emphasis in Sport Management
35 credit hours with a minimum 3.0 GPA required for graduation

A. Required Courses
Nine (9) hours Foundations Courses with approval of major advisor

Course
Code
Title
HPER
Introduction to Research in HPER (3)
HPER
Interpretation of Data (3)
HPER
Statistical Techniques of Research (3)
HPER
Correlational Techniques (3)
HPER
History of Sport in Society (3)
HPER
The Role of Sport in Society (3)
HPER
Psychological Foun. of Exercise and Sport (3)

Twenty-seven (27) hours Sport Management Emphasis
Students are required to take at least one (1) course from each of the five sections listed below. Students are required to specialize in either administration or marketing with course work agreed upon by an advisor. Students must complete a minimum of 12 (12) hours in their designated specialization area. No course may be used to fill more than one requirement.

Section 1: Administration

Course
Code
Title
HPER K 500 Administration of Fitness Programs (3)
HPER K 584 Leadership in Sport Communication (3)
HPER
Administrative Theory of Competitive
Sports Programs (3)
HPER K 512 Issues in Commercial Sport (3)
HPER K 513 Athletics in Higher Education (3)
HPER
K 518
Special Topics: Governance in Sport
Management (3)
HPER
Exercise in Corporate Fitness and Wellness (3)
HPER
R 520
Organizational Leadership for Leisure (3)
HPER
R 525

Administrative Theory and Management
Practices in Leisure Services (3)

HPER
Recreational Sports Administration (3)
HPER
K 611
NCAA Compliance (3)

IU Athletic Director Rick Greenspan with master's students after a guest lecture appearance.
IU Athletic Director Rick Greenspan with master's students after a guest lecture appearance.

Section 2: Law

Course
Code
Title
HPER K 511 Legal Issues (3)
HPER
R 544
Legal Aspects of Recreation (3)
HPER K 611 NCAA Compliance (3)

Section 3: Marketing

Course
Code
Title
HPER K 500 Issues/Topics in Sport Marketing (3)
HPER K 514 Sport Marketing and Sponsorship (3)
HPER
K 580
Sport Communication (3)
HPER K 581 Sales & Service Management in Sport (3)
HPER K 583 Sport Public Relations (3)
HPER K 614 Sport Sponsorship and Retention (3)

Section 4: Strategy

Course
Code
Title
HPER K 516 The Sport Industry (3)

Section 5: Financial Analysis

Course
Code
Title
HPER K 615 Advanced Financial Analysis (3)
HPER
Finance and Budgeting (3)

Section 6: Communication

Course
Code
Title
HPER K 580 Sport Communication (3)
HPER
Sales & Service Management (3)
HPER K 582 Creative Sports Writing (3)
HPER K 583 Sport Public Writing (3)
HPER K 500 Understanding Sport Media (3)
HPER K 584 Leadership in Sport Communication (3)
HPER K 500 Seminar in Sport Information Systems (3)

Students in Creative Sport Writing (K582) visit the offices of the Indianapolis Star.
Students in Creative Sport Writing (K582) visit the offices of the Indianapolis Star.

B. Competency Requirements
Students must meet the following competency requirements by showing coursework equivalents either prior to entering the program or during the initial semesters of graduate study. Competency requirements will vary according to specialization. Check with an advisor.

Course
Code
Title
HPER P 333 Sport in America (3) OR
HPER
History of Sport in the US (3)
HPER P 405 Organizational & Psy Found in Coaching OR
HPER
Psychological Found of Exercise & Sport OR
HPER
The Role of Sport in Society (3)
HPER
R 337
Computer Applications in Parks & Rec (3) OR
HPER
Computer Applications in Kinesiology (3) OR
HPER
R 521
Computer Systems in Rec and Park Admin (3)
HPER T 591 Interpretation of Data (3)

Electives
Elective courses allow the student to specialize. Electives must be chosen in consultation with the student's major advisor. Students have access to graduate courses within the School of HPER and outside the School. Many students elect HPER K605: Internships in Sports Management (maximum of 3 credits).

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Admissions

To be eligible into the Master of Science in Kinesiology program, students must:

1. Hold a degree from a four-year accredited institution.
2. Have an undergraduate academic average of at least 2.8 (on a 4.0 scale)
3. Submit scores from the Graduate Record Examination (GRE)
4. Complete the Department of Kinesiology's admission application.
5. Present three letters of reference and a personal statement.

Admission to the program is competitive.
Only the top 20 students meeting these standards will be admitted to the fall semester class.

For more information about admissions and application materials please contact:

Associate Dean for Academic Program Administration
School of Health, Physical Education, and Recreation
HPER 121
Indiana University
Bloomington, IN 47405-4801
Phone: (812) 855-1561
http://www.hper.indiana.edu/

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Faculty and Staff

Larry Fielding, Ph.D.

Kimberly Miloch, Ph.D.

Paul M. Pedersen, Ph.D.

Gary Sailes, Ph.D.

Pamela Laucella, Ph.D.

Choong Hoon Lim, Ph.D.

Kinesiology Graduate Faculty

Graduate Faculty in Sport Management and Sport Communication Faculty: Dr. Paul M. Pedersen, Dr. Pamela C. Laucella, Dr. Choong Hoon Lim, Dr. Kimberly S. Miloch, Dr. Larry W. Fielding, Dr. Gary Sailes

Sport Management and Sport Communication Doctoral Students

 

Doctoral Students with Steve Lavin
Doctoral Students with Steve Lavin, ABC/ESPN

 

Visit our Sport Management, Sport Marketing, and Sport Communication Doctoral Alumni page for more information about our graduates.

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Services

A variety of services are available to each Sport Marketing and Management student at Indiana University.

Whether you are looking to join the Student Sport Management Club (ASSMP) or you would just like to view your Bursar, registration or final exam information, the resources are available.

Looking for career advice? Check out the the Career Center.

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Guest Speakers in Program

Barbara Osborne, University of North Carolina
Barbara Osborne, University of North Carolina

Chris Greenwell, University of Louisville
Chris Greenwell, University of Louisville

Coyte Cooper, Bowling Green State University
Coyte Cooper, Bowling Green State University

Fritz Polite, University of Tennessee
Fritz Polite, University of Tennessee

Warren Whisenant, University of Miami
Warren Whisenant, University of Miami

Tassos Kaburakis, Southern Illinois University - Edwardsville
Tassos Kaburakis, Southern Illinois University - Edwardsville

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