Welcome to the Rydell Social Cognition Lab!

The Rydell Lab is accepting applications for a graduate student to start in the Fall of 2017.

About the Lab

Research in our lab examines the cognitive processes that underlie and can explain social behaviors and social judgments. In social psychology, this approach is known as social cognition. The ultimate goal of our work is to understand what is occurring in people's minds that directs how they interact with others, how they evaluate themselves and others, and how well they learn and perform. Most of the research of the lab members centers around either: (a) the impact of negative ability stereotypes (e.g., "women are bad at math") on learning and performance; (b) how people form attitudes or evaluations about social objects; (c) and the consequences of experiencing concurrent inconsistent evaluations of the same attitude object (e.g., having a "gut feeling" that someone is bad despite being able to verbalize or recall only positive information about him or her). By understanding these basic issues about the effect of stereotypes on learning and performance we hope to be able to design informed interventions that have the potential to increase the achievement of stereotyped individuals. In our work on attitudes, we hope to refine theories of attitudes, and to determine the most effective way for people to behave based on more reasoned, well-supported evaluations.

Contact Information

Dr. Robert "B.J." Rydell
Associate Professor
Department of Psychological and Brain Sciences
Office: 351 Psychology Building
Phone: 812-855-7608