The Patten Lecture Series
Center for Adaptive Behaviour and Cognition, Max Planck Institute for Human Development
March 25, 2014
Gerd Gigerenzer is one of the leading scholars on the topic of decision-making, and his work has had a strong influence on how individuals and researchers think about making choices in domains such as health care, public policy, law and economics. He has constructed probabilistic models of human decision-making, exploring how we are able to make good decisions despite being immersed in uncertainty. Gigerenzer argues that simple heuristics can often do a very good job of steering people toward good decisions when used in appropriate settings.
For more information, visit: www.iub.edu/~patten/lecturers/Gigerenzer-Gerd.html