Apparel Merchandising / Interior Design | Product Development
H327 | 0530 | Paul


Meeting Day and Time: T, R, 2:30-3:45

Course Description and Content

Functions and practices of product development; understanding
and defining the customer; researching fashion trends from color
and fabric to silhouette; identifying how and when to apply
trends to targeted customer; issues of sourcing, practical
application of executing concepts into finished products.

Required Texts and Readings

The Business of Fashion by Burns and Bryant, 1997, Fairchild

Outline Course Requirements

This course is project intensive; all projects will be pointed
toward the final project which is a line presentation.  Included in
the line presentation will be a color card, pattern development,
silhouette development, competitive posturing and sourcing
proposals.