Honors | Strategic Management, Honors (BUS)
J304 | 7374 | Thomas Lenz


TuTh 11:45am-12:55pm

BUS J 304 Strategic Management: Honors (3 cr.) P: BUS-A 100, A 201,
A 202, G 202, K 201, L 201, X 104, X 204, X 201, X 220, ECON-E 201,
E 370, ENG-W 131, MATH-M 118, M 119 (all with a grade of C or
better), and admission to the Mitte Business Honors
Program. Part of the integrative core along with F 304, M 304, and P
304. Strategic Management is concerned with the roles and tasks of
firmsí top managers (i.e., strategic decision makers). This course
is designed to provide an appreciation for the total firm
perspective and the means by which firms create and sustain
competitive advantage in todayís increasingly challenging and
complex business environment (domestic and global). Strategic
management of a firm involves diagnosing the firmís current situation
and developing realistic solutions to the strategic and
organizational problems that confront top managers. A desired
outcome of this course is an enhanced appreciation for the
complexities of managing a formal organization. The primary
objective of the course is to help develop analytical skills for
identifying key strategic issues and formulating appropriate
strategies given a firmís situation. The course will provide
exposure to the theories, concepts, and techniques of strategic
management through the text, readings, illustrative cases, and video
vignettes.