Journalism | Public Relations Management
J528 | 6595 | Parameswaran
Designed to enable students to manage a public relations campaign.
Students will work on public relations problems for local clients. Many
of these clients will be non-profit organizations. You will learn to
write campaign goals and objectives based on research. You will also
identify effective strategies and produce communication tools for
campaigns. A major assignment for the course will be final presentations
and writing up a detailed report on the campaign.
Credit hours: 3
Meeting times: 1:00-2:15 a.m., TR, EP 214