Communication and Culture | Persuasion
C324 | 14596 | David Naze

TuTh, 2:30 PM-3:45 PM, TE F256

Recommended: CMCL-C 121 or 130 AND CMCL-C 223, 225, or 228

Fulfills COAS A&H Requirement

Instructor: David Naze
Office: Mottier Hall 255
Phone: 855-7238

We often think about persuasion in primarily instrumental and
individualistic terms—how one individual goes about getting
something he/she wants from another person.  Although this sense of
persuasion has its value, this course will take a different focus,
one that asks us to think about the cultural, social, and political
aspects of persuasion as it is more broadly defined.  Specifically,
we will examine the intersection between U.S. popular culture and
social activist movements centered around issues of identity.  Over
the course of the semester, we will investigate several different
theoretical approaches to the "problem" of persuasion, with
particular attention to mass- mediated culture.  We will also look
at several different case studies of actual social activist
movements.  Part of the course, therefore, will involve making
connections between "theory" and "practice," that is, how social
movements enact particular theories of persuasion, how these
movements produce theory, and how theory itself can be considered a
form of social practice/activism.