Communication and Culture | Media Theory (Topic: The World Wide Web: Theories and Practices)
C410 | 14609 | Madhavi Mallapragada

TuTh, 11:15 AM-12:30 PM, Location: TBA

Professor: Madhavi Mallapragada
Office: Mottier Hall 208
Phone: 855-0530

This course will introduce you to the key theories and practices of
the World Wide Web. Since the “Web revolution” of the early
nineties, the Web has emerged as a popular medium of communication,
commerce, culture and community. Media and cultural studies scholars
have engaged with issues such as new media, the digital divide,
virtual reality, cyborg identity, cyber-community, e-commerce and
media convergence. This course will deal with such issues within the
framework of the transnational flows of media, technologies,
capital, culture and communities.  It will address the ways in which
the so-called “new” medium of the Web is also shaped by the politics
and practices of “old” or “traditional” media like film and
television.  At the same time, the course will foreground the
innovative, often unexpected ways in which the Web is being
mobilized to address and negotiate issues of culture, identity and

•	This is a 400-level media theory course and accordingly the
readings will offer a strong foundation in the current scholarship
addressing issues of digital culture and Web communication.
•	There will be a combination of lectures and discussion in
the classroom.
•	The readings will include the works of Sherry Turkle, Howard
Rheingold, Michel Foucault, Raymond Williams, Henry Jenkins, Stuart
Hall, Ananda Mitra and Leslie Haddon.
•	During the course of the semester, we will critically engage
with web sites, science fiction and cyberpunk films and video games,
as well as Web corporations and governing institutions.
•	Students will be evaluated based on their performance in the
following assignments: (1) in-class quizzes, (2) class discussions,
(3) midterm exam, (4) final exam and (5) research paper and