Telecommunications | Writing for Electronic Media
T211 | 20698 | Haywood-Smith, L.
Semester: Spring 2006
Catalog #: 211
Class #: 20698
Instructor’s Name: Lynda Haywood-Smith
Name of Course: Writing for Electronic Media
Course Description as stated in the COAS Bulletin): “Style, form,
and preparation of written materials for electronic media.”
Course Objectives/Goals: Writing for the Electronic Media provides
an introduction to basic media writing principles. Students will
learn to sharpen their grammar and composition skills, and discuss
selection and treatment of content for the media. The class will
discuss and practice formats used for news broadcasts and screenplay
format used in television and feature films. We will discuss and
practice other forms of media writing, such as copywriting for the
advertising industry and public relations writing. By the end of
the semester, you should be able to create professional copy in the
proper media format.
Course Format: Lecture
Grading Procedure: TBA---There will be several types of assignments
ranging from creative writing assignments to evaluating media
writing that you see on a daily basis.
Required Texts: Meeske, Milan D., Copywriting for the Electronic
Media: A Practical Guide, 5th ed. Belmont, CA: Wadsworth Publishing.
Strongly Recommended: Hacker, Diana, A Pocket Style Manual, 4th ed.
Boston: Bedford/St. Martins, 2004.
Meeting Times: Tuesday and Thursday from 4:00 – 5:15 AM.
Requirements fulfilled by this course: TEL-T 211 may fulfill a
course requirement in the TEL Design and Production emphasis. This
course is a requirement in the HPER Sports Communication major.