Telecommunications | Sports and Television
T445 | 14310 | Gantz, W.

T445 Sports & Television
Class Number 14310
Gantz, W.

MW 8:00am-9:15am MW
Prerequisitie: T205 or T207

This course will examine the relationships that exist among
collegiate and professional sports leagues, the Olympics, the
athletes themselves, distributors of sports programming such as
broadcast and cable networks, advertisers, institutions of higher
education, the government, and audiences.

This course is likely to contain five sections.  The first
introduces the many stakeholders associated with sports and the
media and covers the financial elements of media/sports linkages.
The second focuses on the content provided in sportscasts.  This
will include a look at sports journalism as well as charges that
media coverage, at least on occasion, has been racist and sexist.
The third segment of the course examines the audiences for media
sports. Here, we’ll describe the audience, their motivations for
viewing, and look at where viewing occurs.  In the fourth section of
the course, we’ll focus on the effects of sports coverage.  This
will range from effects on individuals and families to those felt by
organizations (i.e., colleges and universities) and society as a
whole. The final section of the course  looks at the future of
sports and the media.  In this section, we’ll look at new media
outlets, new sports, and the efforts underway to attract young
audiences to sports on the media.

Format:  Typically, class materials will be initially presented
using a modified lecture format; most class sessions will have a
lecture component.  Nonetheless, your participation during the
lectures is expected.  This certainly is the case with a series of
debates on contentious issues which, indeed, are yours to lead.

Readings: This class will use a mix of required books and readings.
This semester, the books are The Handbook of Sports and Media, Beer
and Circus, and Sports Inc.

Workload:  There are likely to be three exams.  Each will consist of
objective (multiple choice and true/substitute) and short answer
questions and will cover materials presented in the lectures, the
readings, exercises, and homework assignments.  In all likelihood,
there also will be a small number of  generally short written
assignments.  Each is designed to stimulate your thought and/or
assess your skill in applying concepts presented in class and in the
readings.  Finally, the class may participate in a relevant research

This course counts toward Social and Historical Studies distribution
requirements in the College of Arts and Sciences. It may, or may
not, also count toward other degree requirements. For more
information about which requirements this course could fulfill see
the College of Arts and Sciences Bulletin at If you have
questions, or need additional help, see your academic advisor.