Telecommunications | Introduction to Telecom Industry & Management
T207 | 10676 | McGregor, M

TEL-T 207 Introduction to Telecommunications Industry & Management
Class number 10676
Michael A. McGregor

Course Objectives
This class introduces students to the major telecommunications
industries operating in the United States and the management
practices common to those industries.  We will study broadcasting,
cable television, telephony, computer networks, and a variety of
other “players” in the telecommunications arena.  We will also look
at the various customers of telecommunications: the audience in the
case of mass media, clients or users in telephony and many of the
newer applications of technology, and the advertiser in the
commercial sector of the media and a variety of funding sources in
the public/non-commercial sector.

Major segments of the electronic communications industries include
programming, distribution, and sales (or funding in the case of non-
commercial media).  These segments of the industries can be affected
by technological developments, regulation and public policy, and how
they are managed.  All of these considerations will be covered in
the course of this class.

Course Format
Primarily lecture with some discussion.

Grading Procedures
Students will be evaluated based upon performance on two writing
assignments, five in-class current events quizzes, and three essay

Requirements the course will meet
This course counts toward Social and Historical Studies distribution
requirements in the College of Arts and Sciences. It may, or may
not, also count toward other degree requirements. For more
information about which requirements this course could fulfill see
the College of Arts and Sciences Bulletin at
If you have questions, or need additional help, see your academic

Required texts
Gross and Fink, Telecommunications:  An Introduction to Electronic
Media (9th Ed.), 2006.

Communications Headlines service provided by the Benton Foundation.
Go to, then to the Communication link.  There you will be
able to access the daily communications headline service.