Telecommunications | Topical Seminar in Industry and Management
T453 | 10380 | Gantz, W
TOPIC: National Student Advertising Competition
This section of T453 is open only to students who are members of
IU's team competing in the year-long National Student Advertising
Competition sponsored by the American Advertising Federation. Over
the course of the academic year, students develop a fully integrated
communication and marketing campaign for a national client and, at
year's end, submit a plans book as well as make an oral presentation
to advertising industry professionals who formally judge the work.
S/F grading. Students may enroll for up to three credits. Instructor
authorization is necessary and will only be given to those who began
working on the project in early fall.