Business | J 306 Strategic Management and Leadership
J306 | ALL | Staff


J 306 Strategic Management and Leadership (3 cr.) P: Junior standing. Concerned with
the roles and tasks of a firm's top managers. This course is designed to provide an
appreciation for the total firm perspective, the role of the general manager, and the means
by which firms create and sustain competitive advantage. Strategic management of a firm
involves diagnosing the firm's current competitive situation and effectively responding to
complex, real world organizational problems. This course focuses on multiple
organizational contexts, spanning a range from the entrepreneurial firm to the large,
established organization. Students cannot receive credit for both J 370 and J 306.