Business | M 330 Personal Persuasion Strategies and Customer Relationship Management
M330 | ALL | Staff
M 330 Personal Persuasion Strategies and Customer Relationship Management (3 cr.) P:
I-Core. This course is designed to provide insights into the sales profession by examining
the role of persuasive communication and customer relationship management behaviors,
principles, strategies, and actions. It will provide students an opportunity to plan,
practice, and review those verbal behaviors associated with sales call success in order to
persuade others to think differenly regarding ideas, opinions, products, and services.