Communication and Culture | Rhetoric of Architecture
C334 | 0137 | Smith


This class provides an introduction to the study of the built
environment from a rhetorical perspective. The course explores the
persuasive dimensions of places and spaces built by human beings. It
examines how buildings, theme parks, university campuses, monuments,
museums, and even national parks are the product of strategic
communication choices designed to influence how we think and behave.



Some examples of buildings/locations we'll study include-

 Indiana University and its campus plan

 Disney theme parks

 "Celebration" Florida

 The Mall of America

 Utopian communities

 Colonial Williamsburg

 Mail order houses

 Pullman, Illinois

 Levittown

 And much much more!