The objective is to seek to develop an understanding of the contemporary

challenges and opportunities associated with developing global
strategies. In light of recent developments in the global market place,
old ideas about competitive strategy and implementation have become
largely obsolete. Through a study of competitive industry analysis,
competitor analysis, and cooperative alliance analysis, we shall gain a
grasp of the basic principles that are necessary in thinking about
competing in a global business environment. We will identify how to do
an industry analysis and a cooperative industry analysis. This course
provides an opportunity to learn about the factors affecting firm
capabilities that build on industrial economic theories and on emerging
theories of cooperative alliances and joint ventures. For MBA students
enrolled in Summer Module II.