Marcus Ward & Company, London

Originally printers for other greeting card publishers, Marcus Ward & Company entered the London market in 1867. Thomas Crane, brother of the illustrator Walter Crane, was artistic director of the firm. He and Mr. W.H. Ward are credited with maintaining very high design and printing standards. White writes: "It is pleasant to observe that from the first the products of this firm are full of decorative interest. The technical excellence is no less marked…"