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Indiana University

Annual Conference


Jay Baer

Jay Baer photo
President, Convince & Convert
jason[at]convinceandconvert [dot] com

Jay Baer is a hype-free, tequila-loving, social media strategist, speaker, and author. A digital marketing pioneer, Baer has worked with more than 700 brands since 1994 that include nearly 30 Fortune 500 companies, such as Nike, Sony, MetLife, and Allstate. Fast Company Magazine named Baer one of America's leading social media consultants. His blog,, is ranked as the #1 content marketing blog in the world, and the #3 social media blog in the world. He is the co-author of the leading book on social media for business, The NOW Revolution: 7 Steps to Make Your Business Faster, Smarter, and More Social.

Session title: “The NOW Revolution: Critical Shifts to Make Your Business Faster, Smarter, and More Social ”
For more information about this session, see the program.

Innovation, Accelerated by Tradition.