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Robert B. Affe

Robert B. Affe

Senior Lecturer & Director,
    Telecommunications Management Institute
Department of Telecommunications
Senior Lecturer, International Studies Program

Radio-TV Center, 307

raffe 'at' indiana.edu


Education

  • J.D.   New York University School of Law
  • A.B.  Georgetown University

Appointments, College of Arts & Sciences

  • Director, Telecommunications Management Institute
  • Senior Lecturer & Curriculum Program Advisor for “Nations, States, Boundaries”
    course portfolio, International Studies Program
  • Senior Lecturer, Telecommunications Department

Visiting Appointments, International

  • Peking University: School of Journalism, Summer 2006
  • China University for Youth and Politics, Peking: School of Journalism, Summer 2004


Teaching and Professional Interests

Teaching Interests: Media Management, International Business Journalism, Advertising

Professional Interests: Developing undergraduate, graduate, and executive education programs in business and international relations

As a faculty member and Director of the Telecommunications Management Institute, my primary area of interest resides in international media management development, in both commercial and educational settings. 

I have an active media outreach practice in one of the world’s most dynamic economies, China, where I have developed a program of media consultation and academic courses in advertising, international marketing, and telecommunications policy at several of that nation’s leading universities. In my consulting efforts, I have met with Chinese policy makers, industry representatives, and academic officials.

In the spring of 2008 I will be returning to China to introduce a specialized program in business journalism.  The program will train students to report knowledgeably on economic activity by individuals, businesses, governments, and non-governmental sectors, and how to maximize the technological advantages of various media, including web-based and other networked media platforms.

Before transitioning into the academic world, my career focused on developing commercial television stations in major markets serving, in the aggregate, more than ten million U.S. television households.  On a pro bono basis, I developed a series of immersive training practica for media professionals – managers and journalists alike – from developing countries whose political and economic systems were re-orienting themselves to a western media business model.  These countries include Lithuania, Hungary, Romania, India, and Guyana.

My teaching techniques focus on de-mystifying the interdisciplinary nature of the global media business.  These techniques focus on a teaching philosophy which demands that students apply systematic, analytic, and ethical thinking to the kaleidoscopic landscape of today’s global media world.

Primary Courses of Instruction

  • International Studies Program
    • International Media: Instruments of State Policy and Corporate Strategy Nations, States, and Boundaries
  • Telecommunications Department
    • Global Media Issues: When Media Cross Borders
    • Electronic Media Advertising
    • Telecommunications Management
  • Peking University
    • International Marketing and Advertising Communications
  • China University for Youth and Politics
    • Telecommunications Policy
    • Principles of Advertising

Recent Service

  • Internal Advisory Board, International Studies Program
  • Faculty Advisory Committee, Indiana University Foundation
  • Faculty Sponsor, Indiana University Chinese Students and Scholars Association
  • Judge, Sherman Minton Moot Court Competition, Indiana University School of Law

Major Teaching Awards

  • James Holland Award for Exemplary Teaching and Service - 2002
  • International Studies Award for Excellence in Teaching - 2006